Sweet Life in Sugar Hill

By Varessa Butts

Located only 40 miles Northeast of Atlanta, the city of Sugar Hill is rich in history, culture, and beauty. The city’s convenient, central location allows for easy exploration of Sugar Hill as well as the whole of Gwinnett County. As the fourth largest city in Gwinnett and growing, the city currently is home to approximately 21,000 residents. With huge plans for development in the downtown area, beautiful green space around the city, and the down-home sense of southern charm, Sugar Hill is known as the place to live “the Sweet Life.”

With Lake Lanier just a couple of miles from the heart of the city, residents and visitors can enjoy an array of watersports and activities. The lake is fantastic for boating and exploring. Fishermen love catching Bluegill, Largemouth Bass, Striped Bass, Smallmouth Bass, and Spotted Bass on the 58 square-mile lake. On beautiful summer weekends, the lake is filled with families skiing, tubing, or taking in some sun on one of the many beaches on the lake.

The Chattahoochee River forms the western border of Sugar Hill. The river provides the gorgeous scenery for the city’s Retreat @ Orr’s Ferry project. This project is part of the 10-year plan for the city and utilizes 72 acres along the river to create an outdoor oasis for events, camping, hiking, and more. This property will tie into Sugar Hill’s latest concept, the Sugar Loop, which consists of 16 miles of trails around the city for biking and hiking. The Sugar Loop will be complemented by several pocket parks as well as the existing, state-of-the-art Gary Pirkle Park. Gary Pirkle Park is equipped with artificial turf and natural grass fields, a covered playground and beautiful walking trails.

There is no shortage of fun in the “Sweet City.” Sugar Hill is only a short distance from the largest mall in the state, the Mall of Georgia. For sports fans, Gwinnett County is also home to the Gwinnett Braves. Atlanta’s Triple-A Baseball team plays at Coolray Field, just six miles from Downtown Sugar Hill. Hockey fans can take in an Atlanta Gladiators game at Infinite Energy Center, only 10 miles away from the heart of Sugar Hill. Infinite Energy Center also hosts a number of events, concerts, and traveling shows throughout the year.

Another major attraction that lies just outside Sugar Hill is Lake Lanier Islands Waterpark and Resort. The hotel and resort attracts people year-round with great programming, concerts, and events.

The city of Sugar Hill also hosts a full lineup of events each year ranging from festivals to concerts. The city boasts the largest fireworks show in Gwinnett County every July 3. The city’s annual festival, Sugar Rush, features street performers, live music, rides and more fun for the entire family. Several musical legends have graced The Bowl amphitheater stage including Travis Tritt, Blues Traveler, Kool & the Gang and more. Their upcoming Third Eye Blind show is on track to be the biggest concert to date.

Further development plans for the downtown includes many shopping destinations, more restaurants, high-end living spaces, and a beautiful five-star hotel. With these enhancements, the city will become an even more popular sought-after destination. Once known as a hidden gem in the state, Sugar Hill is making its way into hearts and minds of travelers from all walks of life.


Varessa is the Marketing and Communications Coordinator for the City of Sugar Hill.  Sugar Hill is busy controlling its destiny and Varessa is happy to be involved in the growth!  When she isn’t helping with City events or preparing newsletters, she spends her time with her husband Ryan and two young children, Charlie and Eliza.

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